Listerine is a very popular mouth wash. It is one of the top brands in the market and has a very strong following.
Listerine brands heavily on the boldness of their mouthwash, using it to their advantage. Most of their material features bold, quirky, in your face imagery and I wanted to keep that consistent in my ads.
I created magazine advertisements that targets young people ages 20-35. I wanted to show the other side of the conversation: what would happen if you didn't choose Listerine.
InDesign & Photoshop
1 Week, Spring 2018