RSV Awareness Videos
SPONSORED SOCIAL MEDIA VIDEOS
RSV (respiratory syncytial virus) is a seasonal virus that can infect babies' lungs. It can cause severe breathing problems and even lead to hospitalization. In fact, RSV is the #1 reason babies are hospitalized within their first year of life, yet most parents don’t know it exists.
Through my internship at CDM Princeton, I created the assets for 3 sponsored Facebook videos for RSV awareness. With feedback from the Art Group Supervisor along the way, I was able to create the expressions, video assets, and frame by frame mockups for the animation team.
These videos were posted to Facebook during RSV season, in the months of October, November, and December. They were posted and sponsored by LittleLungs.com, a campaign for raising awareness of RSV, particularly among expecting parents, new parents, and caregivers.
Illustrator, Photoshop & InDesign